Cirque Du Soleil · Brand Identity
Your dream, your odyssey.
Cirque du Soleil is revitalizing its brand to deepen connections with audiences and reach new demographics. With a renewed focus on travel and in-person experiences, each performance transforms its host city into part of the spectacle. Whether discovering a show nearby or planning a journey around a performance, audiences are invited to follow Cirque’s global adventure and immerse themselves in its world of wonder.
As the brand evolves, it remains committed to its core values—delivering immersive, one-of-a-kind experiences while fostering sustainable, steady growth.
Project Role Graphic Design · Animation · Art Direction
Programs InDesign · Illustrator · Photoshop · After Effects · Media Encoder
Logo
Logo Design
Color Palette
Identity Posters
Content Posters
Digital Applications
Brand Montage
Physcial Applications